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9 Ways To Improve Your Cold Calling Strategy

9 Ways To Improve Your Cold Calling Strategy

Cold-calling is an activity in sales when reps reach out to potential customers who haven’t expressed any interest in the offered products or services. Cold-calling technique refers to solicitation of a prospect through different channels — telephone or person — without having any prior contact with the salesperson. It’s a massive challenge to deliver a …

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Webinar Recap: Are Buyer Preferences Changing & Does It Matter?

Sales Showdown: Are Buyer Preferences Changing & Does It Matter?

Sales has changed more in the last 10 years than in the preceding 100. According to our friend, Trish Bertuzzi, it’s the buyers who have changed. Their preferences, their needs, and their communication expectations. In this webinar, Rex Biberston and Trish discuss each other’s thoughts around buyer preferences, how sales has changed, and what to …

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